A PEOPLE-FIRST CREATIVE PR AND SOCIAL MEDIA AGENCY WITH HEART AND WIT
BECAUSE IT’S NO LONGER ABOUT THE STUFF YOU MAKE, BUT THE STORIES YOU TELL.
- Seth Godin
WORK: #StayAtHome Campaigns
WORK: Public Relations
SERVICES
AWARDS
for Heineken® UEFA Champions League “Share The Drama”
Best PR Campaign: Consumer Products
for Cadbury Dairy Milk “Jom Cadbury”
TESTIMONIALS
Mad Hat - a team that truly represents the spirit of their name! A bunch of high energy people with big smiles and attitudes that will keep you latched on. A team made of star (#geddit) players that share the passion for the Heineken brand and always come through to deliver the best for the brand.
I would like to congratulate the Mad Hatters for being a bunch of lively and effective agency. I have been working with this bunch on various assignments and projects and I must say the girls have been on the ball, supportive and courteous. Keep up the good works girls and cheers.
It was amazing to work with Mad Hat and we developed a great partnership with the team throughout the journey. We appreciate their attention to detail and creative approach, bringing out new stories in every platform.
No matter how hard they’re hustling to reach that gold, they also see the importance of life outside the workplace. Making them a well-balanced, happy bunch that are delightful to work with!
The Mad Hat team are among the best people to work with, with a wonderful work culture - and it shows! They’re experts at building relationships and are genuinely a joy to be around. They’re down to earth, thoughtful, and are genuine friends. My favorite thing about the #Hatters - they’re each so beautifully confident, individual, and unique; it’s contagious. Thank you for being you, gang. Can’t wait to see more and journey with you!
We believe that the best projects are made up with collaborating with the right partners who dare to dream and break creative boundaries. Mad Hat dissects communication objectives and delves deeply into the consumer's experiential journey. We love how it's always MAD fun working with a team who works passionately and are never short of ideas!
In the media and PR industry, communication is key and Mad Hat PR has excelled in that on more than one occasion. Be it executing a grand-scale event, pitching the right story angles to the right audience, or simply reaching out to media outlets in their preferred ideal setting, all members on the team never fail to go the extra mile for their clients and that’s what really makes the feather in MadHat’s cap shine brighter than the others.
It has been a pleasure working with Mad Hat. The team has been pleasant to work with, and always strive to have a good insight of what are their client’s business needs so that their proposed ideas can be relevant and add value to their clients. I appreciate their thoughtfulness and always a team player to support their client.
We've wanted a PR shop that could help us build the festival, instead of just servicing us as a client. In MadHat we've found a team equally passionate about the work we do and the reason we do it.
The Mad Hat team are absolutely terrific! They are fun, witty, and at the same time incredibly professional, out-of-the-box and detail oriented. Always with a finger on the pulse of the event scene, ready to take bold strides, shake things up and create memorable experiences that leave you feeling you like you’ve been a part of something meaningful. Once you've worked with them, you'll always feel like a part of the Mad Hatter family. 💖
If you need some 'out of the box' thinking, these Mad Hatters will deliver great ideas with much enthusiasm and efficiency.
It’s been a pleasure working with the Mad Hat team. They are able to thoroughly ingest brand briefs and translate them into meaningful, engaging events. I’ve especially enjoyed their ability to bring loads of fun in the process too!
Sebuah agensi yang pantas menyalurkan maklumat kepada media tanpa mengira masa dan hari. Saya suka bekerjasama dengan agensi ini kerana memiliki PR Team yang peramah dan komited. Malah ketika saya dibawa ke Korea untuk membuat liputan sebuh program korea oleh agensi ini, mereka memberi layanan yang baik dan menyediakan info-info berguna kepada saya supaya dapat gambaran mengenai program itu.
之前跟Mad Hat团队有过不少的工作接洽，他们的态度都很真诚，总是很热心地对待我们，办事效率也让人满意，很高兴能跟这么棒的团队合作！😊
Vanesa and her team has done great PR job by providing professional service that helps to achieve excellent result. Cheers to Madhat for putting in tremendous amount of time and hardwork in previous events.
Mad Hat PR has done a pretty good job! Solid team, manageable work system and their team members are easy-going in person so they made it look easy for every task they involved in.
Working with the Mad Hat team has always been a flurry of enthusiasm and creativity doused with a good splash of professionalism and efficiency!
Mad Blog
MAKE A DIFFERENCE (M.A.D)
During The Cooler Lumpur Festival 2019, a few Hatters signed up to put themselves through an immersive experience into the journey of a refugee. SALT offers a glimpse into the journey of a refugee from their home country fleeing to a destination with an unknown future that awaits them.
As the saying goes, and in many forms, small simple acts made towards achieving a goal eventually create the impact we seek. Towards the end of 2018, the Hatters had one simple goal in mind: to make eco-conscious decisions in every possible way with our work and actions and Make A Difference (M.A.D).
Every month at Mad Hat Asia, we look forward to our exciting team activities while infusing some of our M.A.D into it. Sometimes we fire up a barbecue at the Mad Haus, or work up a sweat with a good hike (followed by a picnic of course), and other times we keep ourselves up at night by huddling around a horror movie together. Only this time it was a trip to PAWS because there is nothing like getting sloppy kisses from doggies (and scratches from cats).
ARTICLES
Generating newsworthy content is imperative for any brand to get noticed and secure a share of voice. However, grabbing attention, especially the right kind, is easier said than done. Here are some basics that will keep your content newsworthy and attractive.
The traditional five-day workweek has been the norm for many years, but in recent times, the idea of a four-day workweek has gained popularity. With the hopes of boosting productivity, creativity and quality of life, we at Mad Hat Asia have been experimenting by offering the last Friday of most months.
So here’s our experience with our Mad Long Weekend!
Ask anyone what their understanding of PR is, and you’ll be met with a multitude of responses. However, elements of “press releases” and “events”, followed by “brand image” and “crisis management”, are ever-present.
However, Mad Hat Asia suggests tackling public relations from an alternative lens of the trade – getting the right messages to the right audiences.
Struggling to boost your brand visibility to your target audience? There are many ways to get the word out about your organisation, beyond the usual press releases. So check out these handy tips to build your brand with PR and make your company the talk of the town, for all the good reasons of course!
We, Mad Hat Asia, are ecstatic to be working alongside our retainer partner, Viu, to effectively launch their latest original, The Bridge Season 2. Sharing the same passion in pushing the envelope in taking risks and creating engaging content in this ever-changing landscape, the series was launched via a virtual press conference! So, how did we pull this off? Here are some handy tips we have learnt from hosting Viu’s virtual media launch event thus far.
We could all use all the help we can get, now more than ever. As businesses across the country (and the world) struggle to survive through these current pandemic times, Mad Hat would like to better understand how we may be able to help. #KitaJagaKita
Caught in a dilemma between micro vs macro influencers for your next social media campaign? Influencer marketing is a great strategy for brands looking to engage with audiences on social media, especially Instagram. However, the key to a successful campaign lies in your ability to understand the differences between the two.
CONTENT IS KING - the title of an essay written by Bill Gates long back in 1996 which resonates stronger than ever today, as people the World over retreated into the safety of their homes and glare of their screens.
So what is content marketing, why it might be right for my brand and how do I get it right?
Internship is a great way to gain professional experience, develop your skills and learn more about the field that you are seeking a career in. Most importantly, internships pave the way for you to kick start your career as it increases your chance of landing onto a full-time job after your studies!
Over the years, we've had dozens of Intern Extraordinaires whom we've had the honour of hosting and learning from. One of the best things about what we do and why we do it, is hearing stories and testimonials from our intern alumni once they have completed their internship program and reflected on their journey.
CALL US AT
+603 772 9030
WRITE TO US AT
rengee@madhat.asia
angeline@madhat.asia
MAD HAT HAUS
182, Jalan 5/46,
Bukit Gasing,
46000 Petaling Jaya,
Selangor, Malaysia