Media & Public Relations

Event Management, Community Engagement, Media & Public Relations

Kotex Herbal Cool x Watsons Facebook Live

Kotex Herbal Cool is the latest innovation that comes with Cooling Tea Tree Extracts. This helps remove the uncomfortable stuffiness, leaving women with long-lasting and refreshing cool sensation while giving the maximum leakage protection.

As part of the continuation of the campaign, Kotex leveraged their trade partnership with Watsons to create a Facebook Live session, to drive more buzz and awareness on the product range.

Communication Strategy, Content Development, Influencer Engagement, Media & Public Relations

Mangosteen - From Skin to Soul

Mangosteen is a lifestyle brand with a social aim to alter people's lives by changing the way they live. Mangosteen accomplishes this by devoting 100% of their revenues to empowering the lives of women and children throughout Southeast Asia through carefully selected non-profit organisations.

Communication Strategy, Event Management, Influencer Engagement, Content Development, Media & Public Relations, Creative Drop

Kotex Overnight - Largest Online Slumber Party

The Total Protection Pads were coming in with a new design that has stronger ‘Overnight’ cues and as a new innovation, Kotex also wanted to continue the buzz and talkability around the Kotex Overnight Panties.

Seeing as both variations fall under the Night and Protective Guard category - we created a campaign which will allow us to feature both variants seamlessly.

Communication Strategy, Content Development, Creative Drop, Media & Public Relations, Social Media Content & Management

Kotex Limited Edition with Yuna and Datuk Nicol David

In conjunction with Kotex’s anniversary and celebrating 100 years of championing women progress, Kotex wanted the Limited Edition range to be more than just an exclusively designed pack. So Kotex collaborated and commemorated local icons who are an embodiment of the brand values and have continued to pave the way for women progress in Malaysia.

Communication Strategy, Event Management, Media & Public Relations

Southeast Asia’s First and Only Festival of Ideas – The Cooler Lumpur Festival

The Cooler Lumpur Festival is Southeast Asia’s first and only festival of ideas bringing together creative thinkers, doers and innovators from all over the world. With a goal to create new connections, to share and spread new ideas, to ruminate and rediscover old ones, and to serve as a facilitator to our cultural conversation.

Communication Strategy, Content Development, Event Management, Influencer Engagement, Media & Public Relations

Take Pleasure Seriously at The Magnum Mansion

In conjunction with the launch of Magnum Macadamia Salted Caramel in Malaysia, Magnum has teamed up with three local M-bassadors – Amelia Henderson, Azira Shafinaz and Kittie Yiyi – to bring true pleasure to life in the form of a majestic Magnum Mansion.

Communication Strategy, Creative Drop, Event Management, Issues Management, Media & Public Relations, Influencer Engagement

Launch of Cadbury Dairy Milk in Lickables

Parents want the best for their kids simply because of love, making Cadbury a trusted, quality product and the perfect brand for parents to show their affection. With this in mind, we came up with an overarching campaign titled #CadburyWithLove and created various platforms to bring this concept to life, aimed at cultivating the parent to child bond.