Caught in a dilemma between micro vs macro influencers for your next social media campaign? Influencer marketing is a great strategy for brands looking to engage with audiences on social media, especially Instagram. However, the key to a successful campaign lies in your ability to understand the differences between the two.
Basics to Building a Strong Content Game
CONTENT IS KING - the title of an essay written by Bill Gates long back in 1996 which resonates stronger than ever today, as people the World over retreated into the safety of their homes and glare of their screens.
So what is content marketing, why it might be right for my brand and how do I get it right?
Top 5 Tips To Be The Best Intern You Can Be
Internship is a great way to gain professional experience, develop your skills and learn more about the field that you are seeking a career in. Most importantly, internships pave the way for you to kick start your career as it increases your chance of landing onto a full-time job after your studies!
Adventures of an Intern Extraordinaire
Over the years, we've had dozens of Intern Extraordinaires whom we've had the honour of hosting and learning from. One of the best things about what we do and why we do it, is hearing stories and testimonials from our intern alumni once they have completed their internship program and reflected on their journey.
A Unique Dining Experience
Going Green in the #MadHatHaus
As the saying goes, and in many forms, small simple acts made towards achieving a goal eventually create the impact we seek. Towards the end of 2018, the Hatters had one simple goal in mind: to make eco-conscious decisions in every possible way with our work and actions and Make A Difference (M.A.D).
One M.A.D Day at PAWS
Every month at Mad Hat Asia, we look forward to our exciting team activities while infusing some of our M.A.D into it. Sometimes we fire up a barbecue at the Mad Haus, or work up a sweat with a good hike (followed by a picnic of course), and other times we keep ourselves up at night by huddling around a horror movie together. Only this time it was a trip to PAWS because there is nothing like getting sloppy kisses from doggies (and scratches from cats).