https://www.madhat.asia/blog daily 0.75 2026-02-06 https://www.madhat.asia/blog/2026/2/5/what-were-looking-forward-to-in-2026 monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1b09fbea-54fc-4896-a584-3f23f1d54ebf/3.jpg Mad Hat Blog - What We’re Looking Forward To in 2026 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/5f8598c8-791a-4550-81e1-07f362614eb6/Screenshot+2026-02-06+at+8.54.32%E2%80%AFAM.png Mad Hat Blog - What We’re Looking Forward To in 2026 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2026/2/5/new-faces-new-roles-same-mad-hat-heart monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/258082b2-100d-4c1f-8c37-bdcde411f263/2.jpg Mad Hat Blog - New Faces, New Roles, Same Mad Hat Heart - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2026/2/5/renewals-that-mean-more monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/d6b7765a-2403-40e2-b938-b132de9a4e92/1.jpg Mad Hat Blog - Renewals That Mean More - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/11/7/finding-our-voice-literally-at-voicework-in-action monthly 0.5 2025-11-07 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1d5e37d6-a48a-4d82-ab4d-14e087c790ab/Screenshot+2025-11-07+at+5.27.03%E2%80%AFPM.png Mad Hat Blog - Finding Our Voice (Literally!) at Voicework in Action - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/81297183-085a-4210-8a91-7a8adac69524/Screenshot+2025-11-07+at+5.27.25%E2%80%AFPM.png Mad Hat Blog - Finding Our Voice (Literally!) at Voicework in Action - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/11/7/mh-in-the-media-mad-hat-asia-welcomes-exciting-new-client-wins monthly 0.5 2025-11-07 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1762506894724-NRW1A9JJIQ24FG4CBSF7/Screenshot+2025-11-07+at+5.11.55%E2%80%AFPM.png Mad Hat Blog - MH in the Media: Mad Hat Asia Welcomes Exciting New Client Wins https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1762506895496-GWP1DUFMRH7CLH88PC62/Screenshot+2025-11-07+at+5.12.21%E2%80%AFPM.png Mad Hat Blog - MH in the Media: Mad Hat Asia Welcomes Exciting New Client Wins https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/6821cae0-818b-4bf2-b812-3a1024e9a9c3/Screenshot+2025-11-07+at+5.15.41%E2%80%AFPM.png Mad Hat Blog - MH in the Media: Mad Hat Asia Welcomes Exciting New Client Wins - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/11/30/mad-hat-asias-q3-round-up-hot-collabs-cool-causes-and-festive-comebacks monthly 0.5 2025-12-01 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/25da59bc-e3b2-48f0-b830-eee30053f032/Screenshot+2025-12-01+at+8.32.28%E2%80%AFAM.png Mad Hat Blog - Mad Hat Asia’s Q3 Round-Up: Hot Collabs, Cool Causes, and Festive Comebacks - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/d97b61e4-d928-44de-856c-ca9d96cf9fd2/Screenshot+2025-12-01+at+8.32.46%E2%80%AFAM.png Mad Hat Blog - Mad Hat Asia’s Q3 Round-Up: Hot Collabs, Cool Causes, and Festive Comebacks - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/63b42a94-3322-46e6-abb1-ae22989ef11d/Screenshot+2025-12-01+at+8.32.54%E2%80%AFAM.png Mad Hat Blog - Mad Hat Asia’s Q3 Round-Up: Hot Collabs, Cool Causes, and Festive Comebacks - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/06f34e96-585d-4128-a54c-5bf7f0a09bfa/Screenshot+2025-12-01+at+8.33.04%E2%80%AFAM.png Mad Hat Blog - Mad Hat Asia’s Q3 Round-Up: Hot Collabs, Cool Causes, and Festive Comebacks - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/6689dd3e-5e2f-4b59-b604-f5e8b69b3985/Screenshot+2025-12-01+at+8.33.54%E2%80%AFAM.png Mad Hat Blog - Mad Hat Asia’s Q3 Round-Up: Hot Collabs, Cool Causes, and Festive Comebacks - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/11/7/mh-in-the-media-winning-singapore-what-global-brands-need-to-get-right monthly 0.5 2025-11-07 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1762507484190-1034WYWD1FN1WT1BUM6X/Screenshot+2025-11-07+at+5.24.06%E2%80%AFPM.png Mad Hat Blog - MH in the Media: Winning Singapore - What Global Brands Need to Get Right https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1762507475019-1YXKVPDDVG3JQE7YASYG/Screenshot+2025-11-07+at+5.24.13%E2%80%AFPM.png Mad Hat Blog - MH in the Media: Winning Singapore - What Global Brands Need to Get Right https://www.madhat.asia/blog/2025/9/19/celebrating-healthier-lungs-with-kenvue-amp-ncsm monthly 0.5 2025-09-19 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/a49e4db0-a944-43e8-89c1-68afcf703d42/Screenshot+2025-09-19+at+6.16.05%E2%80%AFPM.png Mad Hat Blog - Celebrating Healthier Lungs with Kenvue & NCSM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/f4b7c930-f4c0-44e8-aeec-6ce1e4341198/Screenshot+2025-09-19+at+6.16.15%E2%80%AFPM.png Mad Hat Blog - Celebrating Healthier Lungs with Kenvue & NCSM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1eb458c7-e73c-4b0a-9de9-4ff0a281524d/Screenshot+2025-09-19+at+6.25.34%E2%80%AFPM.png Mad Hat Blog - Celebrating Healthier Lungs with Kenvue & NCSM - 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Bold Ideas, Bigger Impact: From Awards to Brand Revamps - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/61fed325-bdf6-46b2-a22c-42fd27976c30/Screenshot+2025-09-12+at+6.20.59%E2%80%AFPM.png Mad Hat Blog - Bold Ideas, Bigger Impact: From Awards to Brand Revamps - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/4bd8773a-243f-4cf3-9126-0a451afa149c/Screenshot+2025-09-12+at+6.21.08%E2%80%AFPM.png Mad Hat Blog - Bold Ideas, Bigger Impact: From Awards to Brand Revamps - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/9049fd1f-6109-4dac-844f-74adbc5289c3/Screenshot+2025-09-12+at+6.21.14%E2%80%AFPM.png Mad Hat Blog - Bold Ideas, Bigger Impact: From Awards to Brand Revamps - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/8c9c20bd-2c04-4027-bada-628e26da0fba/Screenshot+2025-09-12+at+6.21.21%E2%80%AFPM.png Mad Hat Blog - Bold Ideas, Bigger Impact: From Awards to Brand Revamps - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/8/28/mad-hat-asia-among-provoke-medias-36-best-agencies-in-asia monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/020199d0-0725-4f08-8a8a-6158844bd8e6/Screenshot+2025-08-28+at+6.36.53%E2%80%AFPM.png Mad Hat Blog - Mad Hat Asia Among PRovoke Media’s 36 Best Agencies in Asia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/8/22/building-ai-literacy-across-asean-mad-hat-at-the-asean-foundations-regional-policy-convening monthly 0.5 2025-08-22 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/ecee7eb4-74e8-43eb-9a46-3e905bbb0373/Screenshot+2025-08-22+at+5.53.30%E2%80%AFPM.png Mad Hat Blog - Building AI Literacy Across ASEAN: Mad Hat at the ASEAN Foundation’s Regional Policy Convening - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/35104c8b-162b-4638-901e-26b5ef981a32/Screenshot+2025-08-22+at+5.54.46%E2%80%AFPM.png Mad Hat Blog - Building AI Literacy Across ASEAN: Mad Hat at the ASEAN Foundation’s Regional Policy Convening - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/83814a22-080e-469e-9192-3c1b4366f8f7/Screenshot+2025-08-22+at+5.56.26%E2%80%AFPM.png Mad Hat Blog - Building AI Literacy Across ASEAN: Mad Hat at the ASEAN Foundation’s Regional Policy Convening - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/8/14/mh-in-the-media-mad-hat-asia-leads-caf-mesras-first-digital-leap monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/209c57b1-d9fa-4d94-a8d5-e62395122f2a/Screenshot+2025-08-14+at+6.06.06%E2%80%AFPM.png Mad Hat Blog - MH in the Media: Mad Hat Asia Leads Café Mesra’s First Digital Leap - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/9/4/hyundai-malaysia-x-mad-hat-asia-1 monthly 0.5 2025-09-04 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/12d6eca7-9a16-4c09-b964-8dc019efca60/Hyundai.jpg Mad Hat Blog - Hyundai Malaysia x Mad Hat Asia - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/7/17/ryt-bank-on-bfm-899-leading-the-conversation-on-ai-powered-banking monthly 0.5 2025-07-18 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/52d5951a-d21b-4022-8932-3ad20d5c86be/Screenshot+2025-07-18+at+8.46.54%E2%80%AFAM.png Mad Hat Blog - Ryt Bank on BFM 89.9: Leading the Conversation on AI-Powered Banking - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/0e1a4bf8-1d31-4bb8-8b7b-c05756c2735b/Screenshot+2025-07-18+at+8.47.06%E2%80%AFAM.png Mad Hat Blog - Ryt Bank on BFM 89.9: Leading the Conversation on AI-Powered Banking - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/7/10/creativity-that-connects-awards-breakthroughs-amp-big-brand-moments monthly 0.5 2025-07-11 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/7dd72159-cce0-446a-b5dc-21cce656bcde/Screenshot+2025-07-11+at+10.02.20%E2%80%AFAM.png Mad Hat Blog - Creativity That Connects: Awards, Breakthroughs & Big Brand Moments - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/8d035981-2b3e-469f-bc5d-d053b336bc90/Screenshot+2025-07-11+at+10.02.27%E2%80%AFAM.png Mad Hat Blog - Creativity That Connects: Awards, Breakthroughs & Big Brand Moments - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/e1eef784-0870-426c-becb-62796a088bce/Screenshot+2025-07-11+at+10.02.59%E2%80%AFAM.png Mad Hat Blog - Creativity That Connects: Awards, Breakthroughs & Big Brand Moments - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/7/10/mh-in-the-media-breaking-bias-one-safe-space-at-a-time monthly 0.5 2025-07-10 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/0f6f2e11-5d66-40a5-a75e-d3eb4487d2cf/Screenshot+2025-07-10+at+7.21.54%E2%80%AFPM.png Mad Hat Blog - MH in the Media: Breaking Bias, One Safe Space At A Time - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/7/3/want-to-work-with-xiaohongshu-creators-heres-what-you-need-to-know monthly 0.5 2025-07-03 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/05c4badd-3f30-41b4-96c4-b774a665bf3a/1.jpg Mad Hat Blog - Want to Work with 小红书 (Xiaohongshu) Creators? Here’s What You Need to Know - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/7/3/mad-hat-in-the-media-spicing-things-up-with-ayam-brand monthly 0.5 2025-07-03 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/77ab315a-62ef-4912-b9f9-4ccceea32641/Screenshot+2025-07-03+at+5.05.11%E2%80%AFPM.png Mad Hat Blog - Mad Hat in the Media: Spicing Things Up with Ayam Brand! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2025/6/13/qclhxodb66bz9aeas6o6dumwaf2pqw monthly 0.5 2025-06-19 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/de62aa99-262e-44d6-8921-17c72c10f9dc/The-Rabbit-Hole-Vol-5-LinkedIn-Post.png Mad Hat Blog - Mad Hat Asia's Winning Streak: From Awards to Brand Revamps! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/6fb7eeea-a68f-4b86-a2cf-d846201517dd/Screenshot+2025-06-13+at+5.41.12%E2%80%AFPM.png Mad Hat Blog - Mad Hat Asia's Winning Streak: From Awards to Brand Revamps! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/f428610d-4e11-46b1-af20-eff641130a23/Screenshot+2025-06-13+at+5.41.29%E2%80%AFPM.png Mad Hat Blog - Mad Hat Asia's Winning Streak: From Awards to Brand Revamps! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/b3045f7c-b88e-4839-a59f-6c0b225185c5/Screenshot+2025-06-13+at+5.41.38%E2%80%AFPM.png Mad Hat Blog - Mad Hat Asia's Winning Streak: From Awards to Brand Revamps! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749807915593-ZEM5VSTV1P4S8RBPRLI1/Screenshot+2025-06-13+at+5.41.49%E2%80%AFPM.png Mad Hat Blog - Mad Hat Asia's Winning Streak: From Awards to Brand Revamps! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749807914366-L6G5P3USFJ9S5EIZXV4G/Screenshot+2025-06-13+at+5.41.56%E2%80%AFPM.png Mad Hat Blog - Mad Hat Asia's Winning Streak: From Awards to Brand Revamps! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749807916375-NEGQVCLR7TERX6TR5IVY/Screenshot+2025-06-13+at+5.42.03%E2%80%AFPM.png Mad Hat Blog - Mad Hat Asia's Winning Streak: From Awards to Brand Revamps! https://www.madhat.asia/blog/2025/6/19/raya-with-mad-kindness-a-celebration-of-community-and-compassion monthly 0.5 2025-06-19 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/656a885e-41fc-4775-affc-1ef45aef3c54/Screenshot+2025-06-19+at+3.14.19%E2%80%AFPM.png Mad Hat Blog - Raya with M.A.D Kindness: A Celebration of Community and Compassion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/90b5affd-3181-4b61-8e7c-85617055b9fe/Screenshot+2025-06-19+at+3.00.47%E2%80%AFPM.png Mad Hat Blog - Raya with M.A.D Kindness: A Celebration of Community and Compassion - Make it stand out Partners in Purpose: Collaborating with ACP One of the most meaningful moments of this initiative was hearing directly from Adli Yahya, the founder of the Autism Cafe Project. His story of starting ACP as a determined father to create a better future for his son and others on the spectrum was a powerful reminder of the change that can happen when purpose meets action. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/6ec02688-d97f-4720-aab1-acdcb10ea4d5/Screenshot+2025-06-19+at+3.01.07%E2%80%AFPM.png Mad Hat Blog - Raya with M.A.D Kindness: A Celebration of Community and Compassion - Make it stand out Image Credit : Sinar Harian Set during the Raya season at the Autism Cafe Project venue, this celebration was more than just a festive meal. It was about connection between communities, generations, and people with shared purpose. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/e684612f-314c-4717-ad19-1c2e91a6e1bc/Screenshot+2025-06-19+at+3.01.41%E2%80%AFPM.png Mad Hat Blog - Raya with M.A.D Kindness: A Celebration of Community and Compassion - Make it stand out Bringing It All to Life In true Mad Hat spirit, the team came together to help with everything from event prep to hands-on volunteering. From cooking and baking to setting up and spending time with the children, we rolled up our sleeves and poured our hearts into every detail. It wasn’t about numbers or metrics, it was about creating real connections. The laughter, the warm conversations, the energy in the room, it was a celebration in every sense of the word. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/d192b28b-4cd4-4130-9a63-1dab64fc1b05/Screenshot+2025-06-19+at+3.02.03%E2%80%AFPM.png Mad Hat Blog - Raya with M.A.D Kindness: A Celebration of Community and Compassion - Make it stand out A Celebration to Remember https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/081fbf0c-1b85-45b6-8f36-ca441f7ba8f5/Screenshot+2025-06-19+at+3.03.16%E2%80%AFPM.png Mad Hat Blog - Raya with M.A.D Kindness: A Celebration of Community and Compassion - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/3e46a297-9fbb-4d19-aa7a-dd91e2953cc4/02---Mad-Hat-x-ACP-x-At-Taqwa.jpg Mad Hat Blog - Raya with M.A.D Kindness: A Celebration of Community and Compassion - Make it stand out At Mad Hat, we believe making a difference doesn’t always require big campaigns, it can begin with showing up, caring deeply, and creating meaningful connections. That’s the heart behind our M.A.D initiatives. https://www.madhat.asia/blog/2025/10/20/mh-in-the-media-leading-the-charge-rethinking-work-for-better-wellbeing monthly 0.5 2025-10-21 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/24562ad5-dc0b-4aa8-9297-5aab2c44038f/Screenshot+2025-10-21+at+9.55.04%E2%80%AFAM.png Mad Hat Blog - MH in the Media: Leading the Charge, Rethinking Work for Better Wellbeing - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2023/6/26/basics-of-crafting-newsworthy-content monthly 0.5 2023-06-26 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/48037cad-86dc-4e20-9c75-338c487fe73f/pexels-thisisengineering-3861969.jpg Mad Hat Blog - Basics of Crafting Newsworthy Content - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/c07e3ea9-e53c-4737-8ae2-e47a6cf4574c/mael-balland-us_uPGWimAs-unsplash.jpg Mad Hat Blog - Basics of Crafting Newsworthy Content - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2023/2/22/mad-hat-asias-4-day-workweek-yay-or-nay monthly 0.5 2023-02-23 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/4f83cc99-fd8e-4d65-b726-52e6672bc9fa/giphy-1.gif Mad Hat Blog - Mad Hat Asia's 4-day Workweek: Yay or Nay? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/d5428e96-70c7-4ac7-bf27-549c8b82c1dd/giphy.gif Mad Hat Blog - Mad Hat Asia's 4-day Workweek: Yay or Nay? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/blog/2021/2/4/rethinking-pr-getting-the-right-messages-to-the-right-audiences monthly 0.5 2021-02-04 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1612419696812-L0B9LGBHYWRFHMQS37YO/AM-logo-05-1024x571.png Mad Hat Blog - Rethinking PR: Getting the Right Messages to the Right Audiences https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1612418733787-6RC7X1GXQML96L448AI7/madhat_nov_lead.jpg Mad Hat Blog - Rethinking PR: Getting the Right Messages to the Right Audiences https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1612418864016-ET35PN4SDGGHUFY6HR49/madhat_nov_1+%283%29.jpg Mad Hat Blog - Rethinking PR: Getting the Right Messages to the Right Audiences In an effort to continue paying homage to the celebration of Malaysian culture, Cadbury organised a weekend-long event themed “Dusun in the City” in Sunway Pyramid that saw an estimated 300,000 in footfall immersing themselves in the familiar dusun-setting and nostalgic childhood games, allowing Malaysians to reminisce and relive a truly Malaysian experience. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1612418930954-5E88CDHBTMAAEEZBA20M/madhat_nov_2.jpg Mad Hat Blog - Rethinking PR: Getting the Right Messages to the Right Audiences (L-R) A creative drop specially curated for Cadbury FC, Sunsilk Natural and Wall’s Minion. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1612418980124-PVZIKBV73ROUFOF84WAX/madhat_nov_3.jpg Mad Hat Blog - Rethinking PR: Getting the Right Messages to the Right Audiences Heineken® 0.0 provided fresh virtual connecting experiences to engage with consumers through a series of high energy, engaging and interactive home workouts covering HIIT (high-intensity interval training), dance and full body workouts. https://www.madhat.asia/blog/2020/10/11/diy-starter-kit-to-digital-pr monthly 0.5 2021-02-04 https://www.madhat.asia/blog/2020/10/08/gathering-the-crowd-virtually-as-businesses-adapt-to-the-new-normal monthly 0.5 2021-02-02 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1601203623827-IMLUG6MVRVOHBT1A3QJR/image-asset.gif Mad Hat Blog - 6 Tips to Hold A Virtual Event as Businesses Adapt to The New Normal  https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1601203746954-GE1XYZUIVXD6YJI81H6B/image-asset.gif Mad Hat Blog - 6 Tips to Hold A Virtual Event as Businesses Adapt to The New Normal  https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1601203548904-DDZIY2GS3TMDM4I3QC2Z/image-asset.gif Mad Hat Blog - 6 Tips to Hold A Virtual Event as Businesses Adapt to The New Normal  https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1601203821392-GRUCAH3BW4945IY6ERUU/image-asset.gif Mad Hat Blog - 6 Tips to Hold A Virtual Event as Businesses Adapt to The New Normal  https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1601203866703-2IATMNINOG5DMZ38Y46W/image-asset.gif Mad Hat Blog - 6 Tips to Hold A Virtual Event as Businesses Adapt to The New Normal  https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1601204277395-T3BOHAQDCZCH5BR5UR7R/giphy+%2816%29.gif Mad Hat Blog - 6 Tips to Hold A Virtual Event as Businesses Adapt to The New Normal  https://www.madhat.asia/blog/2020/10/12/calling-startups-smes-and-independents monthly 0.5 2021-02-02 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1602503681164-COJQFUK2CE0EQ7XB1EGV/test+test.jpg Mad Hat Blog - Calling Startups, SMEs and Independents https://www.madhat.asia/blog/2020/9/16/micro-vs-macro-influencers-whos-best-for-your-brand monthly 0.5 2020-09-27 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1601183793508-5RS3QEJOWH821TJ2M4ZE/image-asset.jpeg Mad Hat Blog - Micro vs Macro Influencers: Who’s Best For Your Brand? https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1600240990631-KWRHQ23S8HMH89PMJ3VC/giphy+%281%29.gif Mad Hat Blog - Micro vs Macro Influencers: Who’s Best For Your Brand? https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1600241166352-VO56WQPETNG0EL28OB42/image-asset.gif Mad Hat Blog - Micro vs Macro Influencers: Who’s Best For Your Brand? https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1600241223134-S7FZB5E5B8DX6TXBAVZ6/image-asset.gif Mad Hat Blog - Micro vs Macro Influencers: Who’s Best For Your Brand? https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1600241419854-491XZV2514T6RQJ3OLAP/giphy+%284%29.gif Mad Hat Blog - Micro vs Macro Influencers: Who’s Best For Your Brand? https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1600241590169-ZX1LRG0ECIMU47YQCFAS/giphy+%285%29.gif Mad Hat Blog - Micro vs Macro Influencers: Who’s Best For Your Brand? https://www.madhat.asia/blog/2020/7/8/basics-to-building-a-strong-content-game monthly 0.5 2021-02-02 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1594266066188-62I8Z421VD9YFOK1DXIV/image-asset.jpeg Mad Hat Blog - Basics to Building a Strong Content Game https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1594267015914-ALUATZVJS4HEOV9QRONW/giphy.gif Mad Hat Blog - Basics to Building a Strong Content Game https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1594267090672-6LGAZ5O0C1SF47F1ITDW/giphy+%281%29.gif Mad Hat Blog - Basics to Building a Strong Content Game https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1594267220793-YMXD1RRFJ9DN8KSRAJJE/giphy+%282%29.gif Mad Hat Blog - Basics to Building a Strong Content Game https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1594267396999-DBCZ4T21KEEW76NYDYVA/giphy+%283%29.gif Mad Hat Blog - Basics to Building a Strong Content Game https://www.madhat.asia/blog/2020/6/30/top-5-tips-to-be-the-best-intern-you-can-be monthly 0.5 2021-02-02 https://www.madhat.asia/blog/2020/6/24/adventures-of-an-intern-extraordinaire monthly 0.5 2021-02-02 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1592999421000-LCMMDYRDLMLFTTK06Z99/WhatsApp%252BImage%252B2020-06-18%252Bat%252B20.16.10.jpg Mad Hat Blog - Adventures of an Intern Extraordinaire https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1593000478800-0BC41CS8CT18LQC161HF/WhatsApp%2BImage%2B2020-06-18%2Bat%2B19.51.04.jpg Mad Hat Blog - Adventures of an Intern Extraordinaire https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1592996153001-YDHW8YJ3T9AMW8ZLNU5O/WhatsApp+Image+2020-06-18+at+20.16.10+%282%29.jpeg Mad Hat Blog - Adventures of an Intern Extraordinaire https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1593000964584-6ELD2MWOZN0X37DUNQAD/WhatsApp%2BImage%2B2020-06-18%2Bat%2B20.16.10%2B%25281%2529.jpg Mad Hat Blog - Adventures of an Intern Extraordinaire https://www.madhat.asia/blog/2019/10/14/a-unique-dining-experience monthly 0.5 2021-02-02 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1593009528314-CDYZ6IK9VG4N6S9OLMUX/TCLF%2B%23SuperCanggih+%281%29.jpeg Mad Hat Blog - A Unique Dining Experience https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1588589004232-7OF33E64S7DBX5XKBT1R/fullsizeoutput_87c2.jpeg Mad Hat Blog - A Unique Dining Experience https://www.madhat.asia/blog/2019/1/31/going-green-in-the-mad-hat-haus monthly 0.5 2021-02-02 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1588662938198-SK5K83EZ7B25OHG9RB1B/52774246_348969855705415_5958211978584391680_n.jpg Mad Hat Blog - Going Green in the #MadHatHaus https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1590383954463-4FMFHXQ1KYD57ZGL8D8R/Screenshot%2B2020-05-05%2Bat%2B3.31.27%2BPM.jpg Mad Hat Blog - Going Green in the #MadHatHaus - Food For Thought We started out with our lunch habits - in a Haus full of foodies, you can bet we collected an unnecessary amount of plastic with every food run. In an effort to make a difference, we decided to cut out single use plastic wherever we could, it was a challenge to consciously remind ourselves to carry a container with us whenever we had to run out to get lunch. Fast forward to today - you wouldn’t catch a Hatter dead walking out to buy lunch without a bag full of Tupperwares ready for our favourite hawker stall aunties and uncles to fill. We even went as far as creating our own eco-friendly merchandise to carry with us as we’re on the go (tote bags, coffee travel flask and metal straws). https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1590383324676-3LRBYHCM1C2FQZNQI78E/composting-stock.jpg Mad Hat Blog - Going Green in the #MadHatHaus - Compost Happens! Yes - we did it, we’re still doing it and we’re always going to be doing it. You know you’ve levelled up in the green game when you’ve started composting. Needless to say, this one took a lot longer getting used to. But a few squirms here and some maggot sightings there, we’ve come a long way (we’re talking two bins of compost!) from learning how to. Every Hatter’s walk to the bin with the day’s compost is a surprise waiting to unfold! But all in all, it’s a great feeling of accomplishment to see a bin full of fertiliser ready to use, that also serves as a reminder of what a difference we make as opposed to tossing everything in a big pile of garbage https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1590384420021-833OB1TPVSYTSBIBN0FQ/sharon-mccutcheon-tn57JI3CewI-unsplash.jpg Mad Hat Blog - Going Green in the #MadHatHaus - Money Grows On Trees, So… Recycle Plenty! An easy way to contribute to conserving our planet is an old but simple practice - recycling papers! At the Mad Hat Haus, we only use recycled paper to use and test print whenever we need. When it comes to events that require printed materials, we make realistic decisions on the quantity we really need on-hand and try to reduce it as much as we can. It’s an easy but overlooked practice and if it’s something anyone and everyone can begin to consider, easily! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1588588650629-F39UXEHRFF7GVB8NZ4ZX/IMG_1049.JPG Mad Hat Blog - Going Green in the #MadHatHaus https://www.madhat.asia/blog/2018/12/11/sbu3qf3p0n9nst30p5at8qjc9go2ln monthly 0.5 2021-02-02 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1590385251667-YS4QHYHP231L1IO36L25/WhatsApp%2BImage%2B2020-05-04%2Bat%2B12.28.55%2BPM%2B%25281%2529.jpg Mad Hat Blog - One M.A.D Day at PAWS https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1588667431381-0S6UNITCK636ECM48TFO/WhatsApp+Image+2018-05-19+at+11.06.57+AM.jpeg Mad Hat Blog - One M.A.D Day at PAWS https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1588664042324-KMT7G8IW3GNER0VXR1LQ/owner-holding-dog-paws-hands_23-2148332425.jpg Mad Hat Blog - One M.A.D Day at PAWS https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1588588292138-SYLEGTIB0S62DWTYNJGY/WhatsApp+Image+2020-05-04+at+12.27.26+PM.jpeg Mad Hat Blog - One M.A.D Day at PAWS https://www.madhat.asia/blog/category/Make+A+Difference+%28M.A.D%29 monthly 0.5 https://www.madhat.asia/blog/category/Articles monthly 0.5 https://www.madhat.asia/blog/tag/3+day+weekend monthly 0.5 https://www.madhat.asia/blog/tag/PR monthly 0.5 https://www.madhat.asia/blog/tag/intern monthly 0.5 https://www.madhat.asia/blog/tag/4+day+workweek monthly 0.5 https://www.madhat.asia/blog/tag/intern+extraordinaire monthly 0.5 https://www.madhat.asia/blog/tag/mad+long+weekend monthly 0.5 https://www.madhat.asia/blog/tag/content monthly 0.5 https://www.madhat.asia/blog/tag/internship monthly 0.5 https://www.madhat.asia/blog/tag/internship+tips monthly 0.5 https://www.madhat.asia/our-work-case-studies daily 0.75 2026-04-01 https://www.madhat.asia/our-work-case-studies/2026/3/31/saying-gday-to-singapore-how-mad-hat-asia-sparked-buzz-around-vibe-hotels-landmark-asia-debut monthly 0.5 2026-04-01 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/453d977a-3c26-4b31-aebf-7b4a2f13e254/Picture4.jpg Our Work: Case Studies - Saying G'day to Singapore: How Mad Hat Asia Sparked Buzz Around Vibe Hotel's Landmark Asia Debut - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/2f56c648-9c20-4ffb-8ee2-a3d4ac878d80/Picture5.png Our Work: Case Studies - Saying G'day to Singapore: How Mad Hat Asia Sparked Buzz Around Vibe Hotel's Landmark Asia Debut - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/4ece893c-e675-47a4-8b2c-e8a88b85cdf9/Picture7.png Our Work: Case Studies - Saying G'day to Singapore: How Mad Hat Asia Sparked Buzz Around Vibe Hotel's Landmark Asia Debut - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/8cb45661-ed69-4dee-87ba-c0d8d2d4cfc4/Picture8.png Our Work: Case Studies - Saying G'day to Singapore: How Mad Hat Asia Sparked Buzz Around Vibe Hotel's Landmark Asia Debut - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2026/3/31/how-mad-hat-asia-turned-the-iconic-singapore-cable-car-into-a-must-visit-tourism-experience monthly 0.5 2026-04-01 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/279b2966-97eb-4483-a487-c2f2969631db/Picture1.jpg Our Work: Case Studies - How Mad Hat Asia Turned the Iconic Singapore Cable Car Into a Must-Visit Tourism Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/abae665e-98ab-4f0b-aefc-cac3fff2ab85/Picture2.png Our Work: Case Studies - How Mad Hat Asia Turned the Iconic Singapore Cable Car Into a Must-Visit Tourism Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/a0aa583c-45bb-4f26-8ea4-d84c6fa2d89b/Picture3.png Our Work: Case Studies - How Mad Hat Asia Turned the Iconic Singapore Cable Car Into a Must-Visit Tourism Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/national-stroke-awareness-campaign-2025 monthly 0.5 2026-03-30 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/8ec654f3-1e83-486f-9308-54f58ff13a94/Screenshot+2026-03-26+132108.png Our Work: Case Studies - When the Story Is Enough: Mad Hat Asia's PR Strategy for the National Stroke Awareness Campaign 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/34b4af2f-f030-4a2e-8048-f2edd236eb22/Screenshot+2026-03-26+132211.png Our Work: Case Studies - When the Story Is Enough: Mad Hat Asia's PR Strategy for the National Stroke Awareness Campaign 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/7fde2a84-3a6c-463a-a4af-39e0cf25399c/Screenshot+2026-03-26+132733.png Our Work: Case Studies - When the Story Is Enough: Mad Hat Asia's PR Strategy for the National Stroke Awareness Campaign 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/10/24/serving-stories-that-sizzle-bulgogi-syo-x-chef-choi-hyun-seok monthly 0.5 2026-03-26 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/25ac831a-3b23-4aee-b5da-0d69f4cbe123/Screenshot+2026-03-26+121020.png Our Work: Case Studies - Serving Stories That Sizzle: Bulgogi Syo x Chef Choi Hyun-seok of Culinary Class Wars - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/31bd9051-a19d-43fd-9292-2675befd11ed/Screenshot+2026-03-26+120505.png Our Work: Case Studies - Serving Stories That Sizzle: Bulgogi Syo x Chef Choi Hyun-seok of Culinary Class Wars - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/3f8e9dfc-6f15-433d-bc12-d37aac850b32/Screenshot+2026-03-26+120912.png Our Work: Case Studies - Serving Stories That Sizzle: Bulgogi Syo x Chef Choi Hyun-seok of Culinary Class Wars - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/9/12/the-heart-of-singapore-with-hecs monthly 0.5 2026-03-26 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/9d014920-9bce-4982-b1aa-49abde17ee1f/Screenshot+2025-09-12+at+7.29.19%E2%80%AFPM.png Our Work: Case Studies - The Heart of Singapore with HECS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/04bf7b6f-f2a3-4bb4-b796-edcbabdfad24/Screenshot+2025-09-12+at+7.29.26%E2%80%AFPM.png Our Work: Case Studies - The Heart of Singapore with HECS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1757676965143-K9DFM00CUGE5BAGPFW2N/Screenshot+2025-09-12+at+7.30.26%E2%80%AFPM.png Our Work: Case Studies - The Heart of Singapore with HECS https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1757676967549-T4IMG4C62M7U8TLO8NO2/Screenshot+2025-09-12+at+7.30.31%E2%80%AFPM.png Our Work: Case Studies - The Heart of Singapore with HECS https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1757676967046-8BY5Y6H1R0PAWIC1AOPM/Screenshot+2025-09-12+at+7.30.44%E2%80%AFPM.png Our Work: Case Studies - The Heart of Singapore with HECS https://www.madhat.asia/our-work-case-studies/2025/10/20/where-food-meets-feeds-our-take-on-singapore-food-festival-2025 monthly 0.5 2026-03-26 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/4685dcac-cf28-47b5-a574-f76ff0bbb8c9/Screenshot+2026-03-26+121534.png Our Work: Case Studies - Where Food Meets Festival: Our Take on Singapore Food Festival 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/24cc704e-c07c-4e6c-8011-1db7e85f27b7/Screenshot+2026-03-26+121622.png Our Work: Case Studies - Where Food Meets Festival: Our Take on Singapore Food Festival 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/2fa599ba-6cb8-4772-a32e-4099b4461489/Screenshot+2026-03-26+121950.png Our Work: Case Studies - Where Food Meets Festival: Our Take on Singapore Food Festival 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/8/28/amplifying-kindness-how-gandakan-kebaikan-became-a-nationwide-movement monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/faa1b544-f974-49f1-80e8-47f10d854e4e/Screenshot+2025-08-28+at+6.45.33%E2%80%AFPM.png Our Work: Case Studies - Amplifying Kindness: How 'Gandakan Kebaikan' Became a Nationwide Movement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/8/22/spreading-joy-with-purpose-mangosteens-gifts-that-give-back monthly 0.5 2025-08-22 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/0e9386f8-8869-4fa7-9e57-05a008bbffbf/Screenshot+2025-08-22+at+6.02.10%E2%80%AFPM.png Our Work: Case Studies - Spreading Joy with Purpose – Mangosteen’s Gifts That Give Back - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/fb29c085-bd7e-4ca6-a017-b6cc48c135fd/Screenshot+2025-08-22+at+6.03.35%E2%80%AFPM.png Our Work: Case Studies - Spreading Joy with Purpose – Mangosteen’s Gifts That Give Back - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/94a352df-dad0-418e-aafb-8f13de967211/Screenshot+2025-08-22+at+6.06.02%E2%80%AFPM.png Our Work: Case Studies - Spreading Joy with Purpose – Mangosteen’s Gifts That Give Back - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/8/14/the-perfect-pairing-how-malaysia-became-the-first-to-host-ippudo-maisen monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/d859b291-dc74-45c2-b97d-4ecb203f2403/Screenshot+2025-08-14+at+5.56.20%E2%80%AFPM.png Our Work: Case Studies - The Perfect Pairing: How Malaysia Became the First to Host IPPUDO | MAiSEN - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/8/14/a-quarter-chicken-a-whole-lot-of-heart-nandos-shared-kasih-this-ramadan monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/71b9b3d8-963b-4b5d-b91a-bc45795bda53/Quarter+for+kasih.jpg Our Work: Case Studies - A Quarter Chicken, A Whole Lot of Heart: Nando’s Shared Kasih This Ramadan - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/8/1/glenfiddich-a-gift-for-great-encounters monthly 0.5 2025-08-20 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/0fe6a13e-5a07-4cfc-9c21-1b58a5b7f2a6/glen.png Our Work: Case Studies - Glenfiddich: A Gift for Great Encounters - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/16060496-aaac-4c65-ad17-6df53d9a9111/Glenfiddich+Lunar+New+Year+Gifting+2025+-+Artist+Zhang+Yu+Image+1.jpg Our Work: Case Studies - Glenfiddich: A Gift for Great Encounters - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/7/25/how-expert-led-messaging-builds-real-trust monthly 0.5 2025-07-25 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/018955c9-98b1-456a-8048-c3fbf2e3e72f/Screenshot+2025-07-25+at+10.59.06%E2%80%AFPM.png Our Work: Case Studies - How Expert-Led Messaging Builds Real Trust - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/6/19/crafting-holiday-magic-our-success-story-with-the-world-christmas-market-singapore monthly 0.5 2026-03-26 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/21567d82-c119-4ce7-a8c4-196a21faff92/World-Christmas-Market-Singapore.jpg Our Work: Case Studies - Crafting Holiday Magic: Our Success Story with the World Christmas Market Singapore - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1750315924608-EF8M10J60GH9J56XGU5P/Screenshot+2025-06-19+at+8.47.56%E2%80%AFAM.png Our Work: Case Studies - Crafting Holiday Magic: Our Success Story with the World Christmas Market Singapore https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1750315924964-3VOA5WRY3XULS7CIL9G1/Screenshot+2025-06-19+at+8.48.34%E2%80%AFAM.png Our Work: Case Studies - Crafting Holiday Magic: Our Success Story with the World Christmas Market Singapore https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/2e71fd0a-c3c3-4b49-a684-b84b7834893a/Screenshot+2026-03-26+124249.png Our Work: Case Studies - Crafting Holiday Magic: Our Success Story with the World Christmas Market Singapore - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/44d05161-9c57-479a-aca9-c55d26c1bc52/Screenshot+2025-06-19+at+8.51.33%E2%80%AFAM.png Our Work: Case Studies - Crafting Holiday Magic: Our Success Story with the World Christmas Market Singapore - Make it stand out Planning an event launch in Singapore and want PR and KOL coverage that actually drives footfall and media attention? This is what Mad Hat Asia delivers. Get in touch at hatters@madhat.asia https://www.madhat.asia/our-work-case-studies/2025/10/20/bel-groupe-malaysia-making-cheese-a-daily-craving monthly 0.5 2025-10-21 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/e321cd53-dec6-4ccd-9ee7-f486a6f25855/Screenshot+2025-10-21+at+9.55.20%E2%80%AFAM+copy.jpg Our Work: Case Studies - Bel Groupe Malaysia: Making Cheese a Daily Craving - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/f0fc12b6-ce86-43c4-8ca2-c3b63e4dd5d0/Screenshot+2025-10-21+at+9.56.10%E2%80%AFAM.png Our Work: Case Studies - Bel Groupe Malaysia: Making Cheese a Daily Craving - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/37837d4b-1557-40ae-b10f-e6995464d80e/Screenshot+2025-10-21+at+9.56.36%E2%80%AFAM.png Our Work: Case Studies - Bel Groupe Malaysia: Making Cheese a Daily Craving - Make it stand out Instagram: @adelinewong | Instagram: @moseswck | TikTok: chesayang_kitchen https://www.madhat.asia/our-work-case-studies/2025/11/30/plantas-big-breakfast-comeback monthly 0.5 2025-12-01 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/4df15a86-fcef-45f9-a00b-446f618649da/Screenshot+2025-12-01+at+8.34.14%E2%80%AFAM.png Our Work: Case Studies - Planta’s Big Breakfast Comeback - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/3fb59753-7c9e-427b-a43b-4cf3d632205a/Screenshot+2025-12-01+at+8.34.22%E2%80%AFAM.png Our Work: Case Studies - Planta’s Big Breakfast Comeback - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/66a83aef-6598-424a-9633-4f6fbfdab17a/Screenshot+2025-12-01+at+8.39.11%E2%80%AFAM.png Our Work: Case Studies - Planta’s Big Breakfast Comeback - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/b24f28e8-f377-43f3-b0de-6f28b06d51b8/Screenshot+2025-12-01+at+8.39.20%E2%80%AFAM.png Our Work: Case Studies - Planta’s Big Breakfast Comeback - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/f26c6a7f-7792-41b9-8209-ed8f64a4662d/Screenshot+2025-12-01+at+8.39.30%E2%80%AFAM.png Our Work: Case Studies - Planta’s Big Breakfast Comeback - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/7/10/yes-5gs-winning-launch-with-mad-hat monthly 0.5 2025-07-11 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/42e01c8b-3d23-4c8f-9dad-d08a0df37f83/Screenshot+2025-07-10+at+7.16.21%E2%80%AFPM.png Our Work: Case Studies - YES 5G’s Winning Launch with Mad Hat - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/7e70f492-c12a-4040-98a3-1c48868a363f/Screenshot+2025-07-10+at+7.16.42%E2%80%AFPM.png Our Work: Case Studies - YES 5G’s Winning Launch with Mad Hat - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/ec72147b-b938-45ca-b8da-a7602a565c5f/Screenshot+2025-07-10+at+7.16.57%E2%80%AFPM.png Our Work: Case Studies - YES 5G’s Winning Launch with Mad Hat - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/7/17/jalan-jalan-muslim-friendly-promoting-muslim-friendly-tourism-in-new-zealand monthly 0.5 2025-07-21 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/9f3cad4d-b64f-406c-9d36-dd26575e57b5/Screenshot+2025-07-18+at+8.46.17%E2%80%AFAM.png Our Work: Case Studies - Jalan-Jalan Muslim Friendly: Promoting Muslim-Friendly Tourism in New Zealand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/97821844-7cfb-4a6c-80d3-0e352bb0ac3f/Screenshot+2025-07-18+at+8.46.38%E2%80%AFAM.png Our Work: Case Studies - Jalan-Jalan Muslim Friendly: Promoting Muslim-Friendly Tourism in New Zealand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/6/26/integrating-sweet-success-haagen-dazs-x-emily-in-paris-1 monthly 0.5 2026-03-26 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/cf588552-9c09-48f1-9bc5-2f91aff09248/Screenshot+2025-06-26+at+6.04.40%E2%80%AFPM.png Our Work: Case Studies - Integrating Regional Sweet Success: Häagen-Dazs x Emily in Paris - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/f5f0700f-1e52-4c66-9635-68141c42cc4c/Screenshot+2025-06-26+at+6.05.27%E2%80%AFPM.png Our Work: Case Studies - Integrating Regional Sweet Success: Häagen-Dazs x Emily in Paris - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/d39caf45-1ec2-4b6f-88a5-8d38639a39cc/Screenshot+2025-06-26+at+4.06.20%E2%80%AFPM.png Our Work: Case Studies - Integrating Regional Sweet Success: Häagen-Dazs x Emily in Paris - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/c7453d18-292f-4060-a288-3f342fb61e01/Screenshot+2025-06-26+at+4.08.57%E2%80%AFPM.png Our Work: Case Studies - Integrating Regional Sweet Success: Häagen-Dazs x Emily in Paris - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-case-studies/2025/6/13/hx37qy655jdf544bq183551kd50tjh monthly 0.5 2025-07-11 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805297327-F2O7Y0LS0TQ4YXLE2JOU/Screenshot+2025-06-13+at+5.00.52%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805296099-TOCFKIVJWLYLH86E1X4D/Screenshot+2025-06-13+at+5.00.59%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805299316-YPOIVO5CZB37BS2D2DOF/Screenshot+2025-06-13+at+5.01.08%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805299998-4LXYNWMAYBEW0WS2UAPB/Screenshot+2025-06-13+at+5.01.15%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805689080-FDGQGRSBF11FI0758HUW/Screenshot+2025-06-13+at+5.06.56%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805797785-WMRTDDCVQUV0FSAFJFWB/Screenshot+2025-06-13+at+5.08.47%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805689068-FSUZRJ2K0CEVTR3OB99K/Screenshot+2025-06-13+at+5.07.06%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805692279-4LUVVX60BYYI4KY0BTRG/Screenshot+2025-06-13+at+5.07.18%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805982546-GL5Q3LPKPF9TTRU338DC/Screenshot+2025-06-13+at+5.11.38%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749806104586-7QLO32SVTMTUPBMCN55Y/Screenshot+2025-06-13+at+5.12.01%E2%80%AFPM.png Our Work: Case Studies - LISTERINE® Swish & Makan: Making Oral Health Fun & Record-Breaking! https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1749805984895-MT23RUSM5453QN0QVL3S/Screenshot+2025-06-13+at+5.11.52%E2%80%AFPM.png Our Work: Case Studies - 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Staying Playful: Our Sweet Success with OREO x BLACKPINK - Make it stand out The Perfect Pair: OREO and BLACKPINK OREO, the world's original cookie, is renowned for its authentic rituals and ability to spark playful moments. Similarly, the global phenomenon BLACKPINK has carved out its own unique space with an unapologetic and authentic "girl power" energy that resonates worldwide. Our brief was to bring these two iconic global brands together, leveraging OREO's spirit of sparking playful connections with BLACKPINK's immense influence. The goal was to playfully uplift millions of Asian consumers and K-Pop fans through the launch of two new, exciting OREO x BLACKPINK flavors, all unified under the powerful "Stay Playful" theme. The hashtag #OREOBLACKPINK quickly became the rallying cry. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/a2ad5877-651c-473e-8efe-bab86c7201e5/Oreo+x+BLACKPINK_Key+Visual.jpg Our Work: Case Studies - Staying Playful: Our Sweet Success with OREO x BLACKPINK - Make it stand out Unearthing Insights for Maximum Impact We understood that 2023 would see these two global brands converge to create the ultimate snacking experience, with OREO leading as the purveyor of playfulness in the confectionery scene. Beyond identifying the inherent synergies between OREO and BLACKPINK, we conducted extensive public monitoring on platforms like TikTok. 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Work: Case Studies - Sime Darby LPGA Malaysia 2017 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1620294645922-Q2G48RMCKG672FDJM81O/LPGA+3.jpg Our Work: Case Studies - Sime Darby LPGA Malaysia 2017 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1620294646360-AM1DUZTYKCEQNPDZ6YGD/LPGA+4.jpg Our Work: Case Studies - Sime Darby LPGA Malaysia 2017 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1620294646446-UIY2ZDMO6PE0SJZCDQME/LPGA+5.jpg Our Work: Case Studies - Sime Darby LPGA Malaysia 2017 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/1620294647162-0526MNK834XTQE9N0CDW/LPGA+6.jpg Our Work: Case Studies - Sime Darby LPGA Malaysia 2017 https://www.madhat.asia/our-work-case-studies/2025/11/30/driving-impact-through-collaboration-the-paint-the-town-pink-case-study monthly 0.5 2025-12-01 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Engagement on Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-social-media-1/2025/7/3/how-park-hotel-group-turned-social-media-into-a-travel-lovers-playground monthly 0.5 2025-07-11 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/607f5314-99fb-4e77-89c9-eb10c6efbaea/Screenshot+2025-07-03+at+2.49.34%E2%80%AFPM.png Our Work: Social Media - How Park Hotel Group Turned Social Media Into a Travel-Lover’s Playground - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/83d96fee-768a-491b-a4dc-29e260594b12/Screenshot+2025-07-03+at+3.03.48%E2%80%AFPM.png Our Work: Social Media - How Park Hotel Group Turned Social Media Into a Travel-Lover’s Playground - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.madhat.asia/our-work-social-media-1/2025/7/3/because-she-matters-our-campaign-with-kpj-healthcare-berhad-for-international-womens-day-2025 monthly 0.5 2025-07-11 https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/cb6f396b-3c65-4b75-854e-fe66aa2a4d04/Screenshot+2025-07-03+at+5.10.09%E2%80%AFPM.png Our Work: Social Media - Because She Matters: Our Campaign with KPJ Healthcare Berhad for International Women’s Day 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5599f4f7e4b0eb5f8386a52d/769ed96a-5617-4ee9-a175-6476bc682685/Screenshot+2025-07-03+at+5.11.42%E2%80%AFPM.png Our Work: Social Media - Because She Matters: Our Campaign with KPJ Healthcare Berhad for International Women’s Day 2025 - Make it stand out The Content Strategy We rolled out a mix of owned and influencer-led content, each tailored to spark conversation and raise awareness in a fun yet meaningful way: Ceddy x Dr. Soo Wincci (Influencer-led content) A punchy, comedic video where both personalities discuss the B1F1 health screenings “Would You Rather?” Carousel Series (Owned Content) Interactive content that challenged viewers to make better choices in favour of their health. Street-Style Visuals (Owned Content) Scroll-stopping photos featuring witty placards and everyday local settings, creating a lighthearted but impactful message. B1F1 Promo Content Series (Owned Content) A straightforward, eye-catching post to clearly communicate the Buy 1 Free 1 health screening offer. We also tapped into the “Girl Math” trend to reframe KPJ’s promo in a playful way, making it feel like a no-brainer investment. What We Achieved Thanks to a sharp strategy and collaborative execution, the campaign gained significant traction: 160,704 Total Reach 223,000 Total Views 3,434 Total Likes 61 Total Comments 458 Shares & Saves From engagement to awareness, our goal was to spark interest and inspire action — and the results reflect just that. The Mad Hat Touch This campaign proved that even serious topics can be communicated with warmth, creativity, and relevance. 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